Within a few seconds, your prospective customer may judge you and establish a lasting impression of you or your company. I know it doesn’t sound good but it is what it is and you can’t deny the fact that it happens that way. Sometimes we ask people “don’t judge a book by its cover” but in this case, you can’t even say that because you only have one shot to make it right. Luckily, you could make that lasting impression with a business card professional design.
This is always good to have a mini size self-marketing means inside your pocket. You might get a benefit from it anywhere, either you are going to attend a meeting where communicating is necessary or you accidentally meet a good old friend who could be a possible business acquaintance now. Now having all of these considerations, you should have a quality business card by your side to make a lasting impression. Here are some tips for you to consider before making a business card.
Tips for creating a professional business card
The size and color matters
Before doing anything even initiating the design process, you should decide on a printer first. You would know their card sizes and obviously (if it is what you want) for printing your cards. We all are aware that the standard card size is 85 mm x 55 mm, according to it the document size that is best to work on is 1039 x 697 pixels. Also, keep in mind that you should be taking the bleed area into consideration. Last but not least, make sure that any type of image you are planning to use should be 300 dpi of course if you want a quality outcome.
Work up a bleed area
You should ready a bleed area for designing a card until the color in the background is white. This avoids any unsightly boundary stripes off appearing on the cards’ edges. To prepare the bleed area you need to highlight the area surrounding the document and that space should be 3 mm thick having a similar hue as the background color of your card.
Try not to utilize borders
It would be great if you prevent utilizing borders in your card design. They may look good when you are watching on the screen but once you receive them they might have uneven edges. Printers do have some margins of error when cutting the cards and that could be a few millimeters other than the areas where the blade drop. If you think that these are just a few millimeters, keep in mind that they can make all the difference in the business card professional design.
Utilize compatible hues
Try selecting the color that really looks great. A combination of sparkling and striking colors could make your card outshine others, however, it might be for all the wrong reasons. It would be useful for you if you think beyond the business card design. If you keep the color scheme constant throughout all the media, you would be developing a professional image for yourself.
Make your text readable
This is one of the most essential components in your business card design and is often taken for granted. Nobody would want their clients to strain their eyes on the card because they have to read your email address or website. For this, you need to ensure that your text size is at least 8 pt and also, the font should be readable and clear in bold color. Because a size smaller than 8 pt might appear good on your monitor but when printed may look blurry. Or you can also highlight your name or any other important information by writing it in a bold and bigger font compared to the rest info.
Add all of your important information
Don’t forget to add all the essential information on the back that you think might be useful for the client. Here is a list of what to include in your card but if you want to do some other things as well, you can add that too. Include your name that you would want your clients to know you by. Don’t forget about what defines your job or what exactly you do or you could also give the name of an organization you are working on. Provide the contact details such as email address, social profiles, work address, and phone number. Last but not least include a QR code.
Making a backup of your work
It is certainly a crucial step because you need to ensure that most of your work and effort are reflected in the end outcome. Ensure that every piece of information is integrated or highlighted.
- Do not however neglect to eliminate unwanted color combinations, blocks or restrictions.
- Focus on saving the layout like a vector-based Document for the optimal outcomes, ensuring clean lines and good printability.
- To save it as a JPEG or PNG file might cause blurriness all around borders as well as in the lettering.
So, these are the tips for you to create your business card professional design. All you have to do is to follow these tips for the best results.