Instagram is a great social platform for entrepreneurs and marketers. IG’s huge user base makes it a challenging environment for brands without a plan to grow. What does Instagram growth actually look like? Many people will tell you that it is the number of followers and interactions you get with each post.
Follow these prospects to get traction on your posts. The idea is to combine increased account engagement, brand exposure and compelling content.
Your marketing efforts could be in vain if you don’t cover these touch points. A larger audience can lead to more sales, more traffic to your website/blog, and a stronger brand community.
There are some shortcuts to getting followers. One example is buying numbers with bots. These shortcuts may give you the desired numbers, but they have no real impact on your business. No conversions, no sales.
Instagram has already implemented algorithms to detect fake activity on its platform. These shortcuts might seem appealing at first but you may lose your account quickly.
Take the long route. Organically growing your page will ensure that your followers are interested. It takes hard work and strategies. There are no tricks.
This post will show you how to grow an Insta business page. It will result in increased engagement and a huge following.
If you want to increase your followers organically, there are many strategies and tactics that can be used.
These are some ways to increase your Instagram growth.
Table of Contents
1. Keep your posts consistent and use the same aesthetics
Consistency is the key to Instagram’s algorithmic timeline. This means consistency is the key to getting your posts seen on the top of users’ timelines.
A study shows that profiles who post seven times per week or more get more likes. They also have more followers than profiles that post less often.
A feed that has a consistent theme, posting schedule, and a consistent theme can have as much impact as any other tactic we will discuss.
Whatever your goals, it is important to maintain a consistent brand look and personality. You can post it to Instagram Stories if it doesn’t fit your Instagram aesthetic.
2. A thoughtful strategy is essential
A plan is essential to accomplish any task effectively. This is true for all social networks.
You should think beyond the obvious goal of increasing followers. Think about why you want to have more followers and what you would like to achieve by having them.
Your Instagram page will be more consistent if you keep your eyes on the goals that you set for yourself.
3. Know your target audience
What do you want to say? What age are they? How often do you see them using Instagram? Where are they located? What are their jobs? What are their biggest challenges?
These are the questions you should answer in order to create content that is relevant to people who will follow you and interact with your business. This will help you deliver consistent content that keeps your followers interested.
4. Use relevant hashtags to increase your user reach
Using the right hashtag is more important than using hashtags. These tags allow people to find you profile by making it easier to search for specific terms.
You can create branded hashtags by using hashtags. You can publish images from users who use your hashtags to your page as user-generated material once they have started using them.
This would help you build a strong community, showing your followers you value their photos and giving them content to upload.
5. Make a great profile
Non-followers make up the majority of visits to your profile. These potential followers are only possible if your bio and feed is convincing.
If your profile is not clear, unappealing, or incomplete, there is a low chance they will do so. Make sure your bio conveys your brand identity to give new visitors reasons to click ‘follow’.
6. Engaging and high-quality content can be shared
Your profile should be inviting users to visit it, especially new ones. Your page should be engaging in visuals and high-quality.
These uploads encourage visitors and followers alike to comment, like, and share your pages. These engagements can give you an edge and help you reach more people.
7. Make Instagram Stories strategic
Stories are growing rapidly in popularity. There are now over 400 million users per day. Many users say they enjoy stories more than scrolling through endless feeds.
Ask questions, take part in polls and make some music. These tools allow you to connect with your followers in a unique way.
8. You can make live videos
Live communication is crucial to running a successful social media marketing campaign. Live videos enable you to interact with your followers in real time, which really takes it up a notch.
Followers receive an instant notification whenever you begin recording the video. Live is extremely useful for maximum reach thanks to this prompt. You can also upload the video to your page or story after it ends. It’s a win/win situation.
9. Collaborate and learn from other users
Collaboration with others is a great way to expand your reach and gain more followers. Partnerships and sponsorships are two ways to achieve this.
These collaborations allow both sides to add value. You will reach new people.
10. Organize giveaways and contests
Giveaways and contests can help you gain more followers. You’ll eventually ask them for their friends to tag and share your posts. The people tagged will view your post and, depending on our fifth point, they’ll follow your account.
This is a more reliable method to make this work. Get your audience to tag their friends and encourage them to follow you.
11. You can share your Instagram account wherever you like
You can post a tweet encouraging people to follow your Instagram account if you have a blog, or any other social media channel like Twitter or Facebook.
These channels allow you to paste your links directly on their profile pages. This will help your current followers discover your Instagram account, and then proceed to follow it.
12. Geotags can be used to increase local discovery
Geotag photos taken at places you visit and post them to your Instagram feed. Tag your business’ physical address if it has one.
This will help you market your brand and your account to more people. When they click on a location, they can see your posts and stories in that area.
13. User-generated content can be shared
UGC refers to the posting of content by other users. You credit them when you upload.
These stories help humanize your feeds by showing the real-life stories of people who have used your product. This builds trust with your future customers.
UGC can also drive more sales to your online shop as customers are more likely to purchase from you after seeing photos of the product that have been shared by real customers. This is called social proof.
14. Sponsored ads can be paid
This tactic is not free, unlike the others. If done right, however, it can have great value.
This can be paid for on the platform. The algorithm will do the work. Or you can pay influential people with high engagement rates to review your products and services.
15. Monitor your followers’ growth over time
As quickly as you gain followers, you can lose them as well. You should be aware of the growth rate of your followers and engagement.
You can keep up with such events by using several Instagram tools. The analytics dashboard is available to all business accounts. It offers invaluable insights that you won’t find anywhere else. Plus, it’s free.
Any date you find is a good indicator of where you are failing and where you can improve.
Points to Note
You should be focusing more on engagements Comprar Likes Instagram and less on likes and followers. Instagram is a great platform for brands, products and services if you are focused on engagements, not just followers.