Can you answer this: Does your company have any swag?
You want your company to have a brand presence that goes beyond the products and services it sells. You can do this with company swag. Company swag refers to merchandise that your employees and customers can wear to promote the company.
These also add a “cool factor” to your business and help make it stand out among the fierce competition.
So what are the best company swag options to offer?
Here are the company swag ideas you should consider:
1. Drinkware
Everyone loves to have a water bottle or coffee mug nearby at all times! Why not consider offering drinkware with your company’s logo on it?
Company branded swag is a great way to promote your brand without much effort. Many companies like to use their brand’s logo on drinkware and offer this product for both employees and customers.
You should look into insulated drinkware which helps control the temperature of a cold or warm drink.
You should also look into selling such products through your company swag store. This is one of the best ways to reduce costs for swag.
2. Bags
Whether you need an everyday carry bag or a great bag for traveling overseas, there’s seldom a moment when a bag won’t make your life easier!
This is a great opportunity to promote your brand and get the word out there everywhere. You can promote your brand on a tote bag that someone may use for their grocery shopping.
You can also promote your brand on a backpack that travelers can use. This is one of the best ways to promote your brand across cities, states, and borders!
Make sure you always opt for high-quality materials for bags. Leather is always superior to faux leather. Make sure that tote bags are made of durable material as well.
3. Premium Tech Products
Tech has become such a part of our lives that certain tech products seem to elevate our social status!
After all, there’s a huge difference between showing off a pair of Beats by Dr. Dre compared to a generic brand you bought at your local convenience store!
So why not include premium tech products as part of your company swag? You can consider putting your company logo on the following tech products:
- Headphones
- Powerbanks and charger pads
- Laptop skins and cases
- Portable speakers
- External hard drives and USB flash drives
Make sure you always test out a tech product before affixing your company logo to it. If the tech product is of mediocre quality, your brand will be associated with low-level products and services!
Try Out These Company Swag Ideas
If you try out these company swag ideas, you can ensure you’ll raise your brand awareness. Your employees, investors, and customers can help promote your brand without much effort.
You should consider drinkware as your first idea. This is a type of product that almost everyone will need. Bags are great for both local and international advertising.
Using premium tech products as part of your company swag is a great way to stand out from the crowd.
You can find even more business ideas on our blog!
